Where will you be watching the Rabobank Hockey World Cup this summer? With teams from all five continents and 15 nations represented, interest in the event is at an unprecedented level. Global broadcasters will hit all five continents, while digital stream is set to hit 192 countries through You Tube. Through both traditional broadcasting and social media, this year's event is going to be the most highly-accessible hockey event of all time.We expect around 368 million viewers through global television, while an expected 1.25 million views are projected for the live YouTube streaming.
Innovation
And to ensure that the millions of hockey fans around the world are treated to the best spectating experience possible, the use of innovations such as Spidercam and ball-tracking technology has been introduced to enhance HD coverage and analysis. This means that not only can viewers watch every second of action, but the quality of the production will be among the best that hockey fans will have ever experienced.
Major networks
Leading the way in screening hockey straight into millions of homes is ABC, who will broadcast matches and prime-time highlights throughout Australia, while TEN Sports will show 38 games across India, Pakistan, Bangladesh and Sri Lanka. Hockey fans across South Africa and sub-Saharan Africa can watch all the games thanks to Supersport HD; Sky Sports will be broadcasting games for England and New Zealand. The Astro Network will show 46 games live throughout Malaysia and Singapore and ESPN3 will hit 92 million households in the USA. The Netherlands, central Europe and South America will also have access to plenty of hockey coverage, including live matches, recorded games and match highlights.
Social media
And it is not just through the medium of television that today's hockey fan can stay in touch with the action. YouTube live streaming, on-demand replays, post-game match highlights, fun player features and goal of the day will all be available through Facebook, YouTube, Instagram and Twitter. In addition, the Hockey World Cup mobile app (download in Google Play or iTunes) means fans can stay up-to-date with tournament updates wherever they are in the world.
Rabobank Hockey World Cup 2014 | Broadcasting Reach
AUSTRALIA ABC
All Australia games and finals live, plus prime time daily highlights will be available to all households across the country on ABC.
BELGIUM Telenet / VRT, BeTV / RTBF
Belgium games and finals live on VRT and Telenet in Flemish and on BeTV and RTBF in French
ENGLAND, IRELAND Sky Sports
England games and finals live on Sky, UK’s premium sports channel.
GERMANY, CENTRAL EUROPE SPORT1
German games and finals live or tape delay covering Germany, Switzerland, Luxembourg, Liechtenstein, Austria
HOLLAND NOS & Omroep West
2 live games per day including the Dutch matches on NOS, the Dutch state broadcaster, available to all household. All other World Cup games live on cable channel Omroep West, covering 80% of Holland, and www.nos.nl.
INDIA, PAKISTAN, BANGLADESH, SRI LANKA Ten Sports
India games live in primetime and all 38 men’s games live on one of Asia’s largest sports networks
MALAYSIA, SINGAPORE ASTRO
46 games live on #1 sports network in Malaysia
NEW ZEALAND Sky Sports
New Zealand games live, semi and finals live, New Zealand’s premium sports channel.
SOUTH AMERICA ESPN Sur
Argentina games live + others games, finals Cable channel, covers Argentina, Chile, Paraguay, Uruguay, Peru, Columbia, Ecuador, Brazil
SOUTH AFRICA & AFRICA Supersport
All 76 games live on Supersport, Africa’s sports channel covering over 53 countries in Sub Saharan Africa.
USA ESPN3
92 million households in USA
